SANTAS large and small sprinted into action in Tenby this morning to get the resort's Christmas celebrations off to a jolly start.

The popular Santa Run made its way around the town, with a special short course for mini-Clauses.

A  cracker of a day continues in Tenby this afternoon with festive music and dance performances and a special visit from Father Christmas.

At 4pm, Tenby's mayor, Councillor Sue Lane and mayoress, Charley Reohorn, will join the crew of the Tenby lifeboat as they launch at 4.15pm to meet Father Christmas out at sea.

Back on shore, they will be towed aboard the inshore lifeboat to Tudor Square - via a festive flurry of snow from the roof of Tenby House Hotel - to turn on the Christmas tree lights.

Tenby fire brigade will then take them to the De Valence where Father Christmas will be welcoming children into his grotto.

A family fun night at the De Valence follows, with prizes for the best festive fancy dress.

Children will also be able to keep a look-out for Christmas puddings hidden in shop windows as part of a Christmas Pudding Hunt organised by Tenby Chamber of Trade and Tourism.

*See next week's Western Telegraph for more on this event.