OAKWOOD Theme Park is launching its biggest ever recruitment drive in preparation for the 2014 season.

The park enjoyed its busiest season in more than a decade last year, following a £4m investment in new features and the opening of its Peter Pan-themed Neverland area. Visitor numbers were 40% up on the previous year.

Now bosses are looking to recruit extra staff to continue to build on that success.

Oakwood Theme Park’s Dominic Jones said: “We are aiming to employ around 35% more staff than we did last year.

“The success of last year has enabled us to recruit for more key positions at all levels of the business. We’re looking for a high calibre of staff that will also help us to deliver our ongoing investment programme for 2014.

“We plan to open a series of new attractions, as well as continuing to improve and add to our existing facilities to deliver a high level of customer service across the park.

“This will not only require extra rides, catering and retail staff, but also additional support staff in everything from cleaning and admissions to marketing and finance,” he added.

Detailed plans of the proposed new attractions are due to be released in the coming weeks.

The park, which re-opens to the public on April 11, is also planning to continue developing its links with the community, working together with other attractions and tourism groups to encourage more people to visit the area.

“Once again we plan to further strengthen our links with other tourism organisations to help promote this amazing part of Wales to a wider audience,” Mr Jones added.

Set in 80 acres of countryside, Oakwood is Wales’ biggest family adventure with more than 30 attractions.